Join Rachel Closson of ESCAPE as she shares how her organization launched a custom mobile app with Vyten to bring their community together in one safe, easy-to-use place. Hear how the app centralizes events and programs, delivers resources, and keeps members connected with push notifications—without relying on social algorithms.
In this case study, you’ll learn:
• Why ESCAPE needed a single hub for events, programs, and resources
• How Vyten’s step-by-step process made launching an app simple and affordable
• The role of push notifications in driving attendance and engagement
• How the app extends ESCAPE’s mission beyond in-person programming
• Ongoing support + owner control to update content anytime
• Rachel’s advice to founders considering a custom app
⏱️ Timestamps
0:00 – Introduction: Meet Rachel Closson & ESCAPE
0:12 – What ESCAPE does and who it serves
0:35 – The challenge: scattered info across channels
0:58 – Why a mobile app (and why Vyten)
1:21 – From idea to MVP: mapping the essentials
1:44 – Launch moment: seeing ESCAPE live in the app stores
2:03 – Key features: events, resources, updates in one place
2:24 – Push notifications that increase turnout and follow-through
2:46 – Owner autonomy + ongoing support to keep content fresh
3:07 – Impact: stronger connection and clearer communication
3:28 – Recommendation & advice for other organizations
In this case study, you’ll learn:
• Why ESCAPE needed a single hub for events, programs, and resources
• How Vyten’s step-by-step process made launching an app simple and affordable
• The role of push notifications in driving attendance and engagement
• How the app extends ESCAPE’s mission beyond in-person programming
• Ongoing support + owner control to update content anytime
• Rachel’s advice to founders considering a custom app
⏱️ Timestamps
0:00 – Introduction: Meet Rachel Closson & ESCAPE
0:12 – What ESCAPE does and who it serves
0:35 – The challenge: scattered info across channels
0:58 – Why a mobile app (and why Vyten)
1:21 – From idea to MVP: mapping the essentials
1:44 – Launch moment: seeing ESCAPE live in the app stores
2:03 – Key features: events, resources, updates in one place
2:24 – Push notifications that increase turnout and follow-through
2:46 – Owner autonomy + ongoing support to keep content fresh
3:07 – Impact: stronger connection and clearer communication
3:28 – Recommendation & advice for other organizations